On this page, I am going to keep a running tab of three current projects, in completely different niches. All of these projects have various stages of social media marketing from zero to some. Keep checking back to see the results of what we do for these clients!
Case Study #1 – http://baby-gender-online.com
Project start date 7/14/2010
Project notes: The client for this project already had some existing social media profiles in place, however it was decided that creating new profiles would be best since the proper strategy of success with social media was not used from the start of these profiles.
This client is the sole distributor for a scientific method of baby gender selection called SELNAS Plus. It’s a calendar that can show one the days of conception that will produce either a boy or girl baby.
Social Media Accounts Created 7/16/2010
As you can see all of these accounts were created fresh as of this date and have no followers and no design work done whatsoever.
1 Week Update 7/23/2010
Through the first 7 days we created a consistent, branded look across all three social media platforms. We integrated all of them together to make updating seamless.
By implementing our viral tactics, the Facebook fan page grew from 0 to 753 fans. The Twitter following has grown from 0 to 360 during the same time period.
Search Engine Optimization
The client had an already existing set of target keywords for search engine optimization purposes. Our services focus on ranking the client’s site for the primary keyword phrase of “gender selection”.
Case Study #2 – http://makemoneyproposition.com
Project start date 7/15/2010
Project notes: This client had no existing social media profiles when we took on this project. Here we are working on an internet marketing product that helps people start their own affiliate manager business.
Social Media Accounts Created 7/16/2010
As you can see all of these accounts were created fresh as of this date and have no followers and no design work done whatsoever.
Search Engine Optimization
This client did not have a specific set of keywords to target for SEO. We worked together to determine the type of prospect this client was searching for and we decided that the best keyword to target would be “online business idea”.
The website for this client had absolutely no ranking in Google or any search engine for this keyword when our SEO work started.
1 Week Update 7/23/2010
Through the first 7 days we created a consistent, branded look across all three social media platforms. We integrated all of them together to make updating seamless.
By implementing our viral tactics, the Facebook fan page grew from 0 to 778 fans. The Twitter following has grown from 0 to 74 during the same time period.
Case Study #3 – http://beyondbeingblack.com
Project start date 7/16/2010
Project notes: This client is promoting a book she authored and her coaching services. She had a multitude of existing profiles and was admittedly over whelmed by all the different social media sites. She also did not have a clear focus on how to use these platforms to drive targeted traffic to her offer pages.
Existing Social Media Accounts 7/16/2010
As you can see with these profiles, they have been rarely updated and have no consistency in terms of look, feel, and messaging to prospects.
The Twitter account had ZERO followers at the beginning of this project. The Facebook fan page had 297 fans despite the last post being made on May 3rd of 2010. The You Tube channel has 3 subscribers and 804 views at the start of this project.
1 Week Update 7/23/2010
Through the first 7 days we created a consistent, branded look across all three social media platforms. We integrated all of them together to make updating seamless.
By implementing our viral tactics, the Facebook fan page grew from 297 to 1,086 fans. The Twitter following has grown from 0 to 34 during the same time period.
Search Engine Optimization
This client had no set of target keywords prior to starting this case study. During our initial consultation, we performed a keyword research session and determined that the best target keyword to focus on is “black empowerment”. The client’s site is not ranked for this keyword on any search engine prior to starting the project.
